Comments on: Chief Conversation Officer http://onlinemarketerblog.com/2008/02/chief-conversation-officer/ If Copyblogger and JaffeJuice had a bad-ass baby Wed, 17 Mar 2010 15:44:10 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Serendipidade - Blogando descobertas por acaso desde 2005 » Post » Novo conceito pede novos perfis e especialidades http://onlinemarketerblog.com/2008/02/chief-conversation-officer/comment-page-1/#comment-1279 Serendipidade - Blogando descobertas por acaso desde 2005 » Post » Novo conceito pede novos perfis e especialidades Tue, 07 Apr 2009 20:24:24 +0000 http://onlinemarketer.wordpress.com/?p=59#comment-1279 [...] Chief Conversation Officer [...] [...] Chief Conversation Officer [...]

]]> By: La tribalización de los negocios | El Viaje de Odiseo http://onlinemarketerblog.com/2008/02/chief-conversation-officer/comment-page-1/#comment-740 La tribalización de los negocios | El Viaje de Odiseo Wed, 05 Nov 2008 18:30:11 +0000 http://onlinemarketer.wordpress.com/?p=59#comment-740 [...] departamento de Marketing. Y en el liderazgo de este frente surge un nuevo puesto estratégico: el CCO (Chief Conversation Officer o Chief Community Officer), quien pasará a representar la voz del [...] [...] departamento de Marketing. Y en el liderazgo de este frente surge un nuevo puesto estratégico: el CCO (Chief Conversation Officer o Chief Community Officer), quien pasará a representar la voz del [...]

]]> By: Is Social Media Passing Your Business By? – OnlineMarketerBlog.com http://onlinemarketerblog.com/2008/02/chief-conversation-officer/comment-page-1/#comment-382 Is Social Media Passing Your Business By? – OnlineMarketerBlog.com Thu, 04 Sep 2008 11:44:42 +0000 http://onlinemarketer.wordpress.com/?p=59#comment-382 [...] and Intel. The article seems to advocate, as Joseph Jaffe and I have in the past, the idea of a Chief Conversation Officer. It may seem “out there” now, but don’t say I didn’t warn [...] [...] and Intel. The article seems to advocate, as Joseph Jaffe and I have in the past, the idea of a Chief Conversation Officer. It may seem “out there” now, but don’t say I didn’t warn [...]

]]> By: Shane http://onlinemarketerblog.com/2008/02/chief-conversation-officer/comment-page-1/#comment-84 Shane Tue, 29 Apr 2008 03:53:55 +0000 http://onlinemarketer.wordpress.com/?p=59#comment-84 As a new blogger, I sit in-front of my computer trying to think of something witty or clever to say about Jaffes' C-type marketing question. So, do I think a company needs a new department to handle the conversation going on in the market? Working for a large fortune 500 company- I would enjoy sitting in on the first meeting with the Conversation expert recommending his 'new wave thinking to the 25 board members, president, and managers, lawyers, and external PR consultants with their $0.02- on the first blog. It would cosgt an estimated $45,000 for a single post or about $974/word. Do I think it necessary? Absolutely. Take the conversation at the last 'industry gathering' I attended (commercial real estate lending). Our department has turned into an over night joke by our peers, competitors and former customers. I won't get into the specifics, needless to say, we have lost what used to be our competitive advantage. Are these conversations currently taking place on a blog? I don't know- I haven't checked- yet. Point is, keeping up with what people are saying about your business online or off line is critical. Will we see a conversation CCO in the next 2- years? Who knows- maybe I become the next overpaid online CCO guru in real estate As a new blogger, I sit in-front of my computer trying to think of something witty or clever to say about Jaffes’ C-type marketing question.

So, do I think a company needs a new department to handle the conversation going on in the market?

Working for a large fortune 500 company- I would enjoy sitting in on the first meeting with the Conversation expert recommending his ‘new wave thinking to the 25 board members, president, and managers, lawyers, and external PR consultants with their $0.02- on the first blog. It would cosgt an estimated $45,000 for a single post or about $974/word.

Do I think it necessary? Absolutely.

Take the conversation at the last ‘industry gathering’ I attended (commercial real estate lending). Our department has turned into an over night joke by our peers, competitors and former customers. I won’t get into the specifics, needless to say, we have lost what used to be our competitive advantage.

Are these conversations currently taking place on a blog? I don’t know- I haven’t checked- yet.

Point is, keeping up with what people are saying about your business online or off line is critical. Will we see a conversation CCO in the next 2- years?

Who knows- maybe I become the next overpaid online CCO guru in real estate

]]> By: OnlineMarketer http://onlinemarketerblog.com/2008/02/chief-conversation-officer/comment-page-1/#comment-82 OnlineMarketer Sun, 10 Feb 2008 23:06:04 +0000 http://onlinemarketer.wordpress.com/?p=59#comment-82 Thanks for the comment, Phil. Yeah, there is definitely an exposure level that politicians have to deal with. We're in an interesting time because these old-school politicos keep getting caught with their literal or figurative pants down - they don't understand that *everything* can be logged and saved. It is a mindset that is changing, but slowly. Thanks for the comment, Phil. Yeah, there is definitely an exposure level that politicians have to deal with. We’re in an interesting time because these old-school politicos keep getting caught with their literal or figurative pants down – they don’t understand that *everything* can be logged and saved. It is a mindset that is changing, but slowly.

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