http://onlinemarketerblog.com/2008/04/keep-the-design-simple-3-easy-ways-to-improve-your-email-campaigns-today/ If Copyblogger and JaffeJuice had a bad-ass baby Thu, 11 Mar 2010 23:16:51 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://onlinemarketerblog.com/2008/04/keep-the-design-simple-3-easy-ways-to-improve-your-email-campaigns-today/comment-page-1/#comment-148 Jennifer Thu, 24 Apr 2008 19:24:12 +0000 http://onlinemarketer.wordpress.com/?p=100#comment-148 Very useful info as I am new to e-marketing. Apologies for complete ignorance but what are B2bers? I have just, this week, sent out e-newsletters and was looking at the stats an hour ago. Was a bit worried about the ridiculously low clicking rate, although our delivery is way above 90%. I shall stop fretting now, because at least I know they have seen us. Is there any literature on the % of people who do click the red x? I usually do because I like images and hate the skeletal look of e-newsletter without pics. But I am getting the feeling that I am a minority. Txs. Very useful info as I am new to e-marketing. Apologies for complete ignorance but what are B2bers? I have just, this week, sent out e-newsletters and was looking at the stats an hour ago. Was a bit worried about the ridiculously low clicking rate, although our delivery is way above 90%. I shall stop fretting now, because at least I know they have seen us. Is there any literature on the % of people who do click the red x? I usually do because I like images and hate the skeletal look of e-newsletter without pics. But I am getting the feeling that I am a minority. Txs.

]]> http://onlinemarketerblog.com/2008/04/keep-the-design-simple-3-easy-ways-to-improve-your-email-campaigns-today/comment-page-1/#comment-147 Phil Dunn Thu, 10 Apr 2008 14:58:37 +0000 http://onlinemarketer.wordpress.com/?p=100#comment-147 Great post.. I use Outlook with the preview reading pane, and I can't stand emails with blocked images. I have the option to download the images manually, but I rarely do it. The added hassle bugs me. If the marketer can't come up with a compelling benefit massage that's targeted to me and my buying history (in ascii text), then they can take a hike. Great post.. I use Outlook with the preview reading pane, and I can’t stand emails with blocked images. I have the option to download the images manually, but I rarely do it. The added hassle bugs me. If the marketer can’t come up with a compelling benefit massage that’s targeted to me and my buying history (in ascii text), then they can take a hike.

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