After many weeks of work, I am proud to release a new e-book: Marketing During A Recession: Economic Slowdowns Are

As you plan for Christmas, Hanukkah, or other holidays this season, you might have a marketer, writer, or advertising person

This week, I’ve been writing about marketing during a recession – about how recessions are opportunities to gain market share,

This week, I have been discussing marketing during a recession. Yesterday, I wrote about the illusion of stability and that

I read a lot for this blog and I try to pass along the books that I especially recommend. Some