Archive for the ‘Business’ Category

1 Sep
2010

Charlene Li’s Open Leadership A Must-Read For Ethical Marketers

Charlene Li, formerly of Forrester Research and co-author of Groundswell, does with Open Leadership what so few authors would find

2 Aug
2010

Brian Solis’ Engage is Bloated, Boring, and Not Worth Your Time

This is a positive blog and I don’t take cheap shots. But when I find a book so disjointed and

20 Jul
2010

Content Strategists and Planners: What’s The Difference?

What’s the difference between planners and content strategists? How is content strategy a different discipline and what type of people

6 Jun
2010

What is content strategy and why should I care?

You’ve heard about content strategy, but aren’t exactly sure what it is. And you don’t know exactly how it fits

13 May
2010

The One Question Content Strategists Can Never Ask Too Much

Yesterday, I was in a tough meeting. We knew there was a problem. But we couldn’t figure out the answer.

Follow Me!

Follow Me! Follow Me! Follow Me! Follow Me!

Enter your email address:

Delivered by FeedBurner

**********************
**********************

Marketing and content strategy bookstore

**********************

Read my blog on Kindle

**********************