It’s useful to follow the big dogs of marketing – the Brogans, the Jaffes, the Godins. But there are a lot of young bloggers with some great ideas about marketing in a web 2.0 world.
These marketers might not be well known (yet) but they will be soon. I wanted to share some of the very [...]
Posts under ‘Twitter’
5 Under-The-Radar Marketing Bloggers You Should Read
5 Reasons To Buy David Meerman Scott’s World Wide Rave (And 2 Reasons Not To)
I’m trying a new format for my book reviews. Instead of a measured, logical summary and analysis, I’m just going to cut straight to the meat of it – here’s why I think you should buy this book (or why you might want to skip it).
I recently finished David Meerman Scott’s new book, World Wide [...]
Super Bowl 2009 Ads – Social Media Engagement In The Second Half
As you’ve probably read, I am reporting on social media engagement during Super Bowl 43. Here are the results from the first half. Let’s get right into the second half here:
Coke (Avatars): No engagement
Bridgestone (Jump around): URL (Bridgestone.com) – very small font
Denny’s (Serious Breakfast): No engagement
Monster.com (Moose head): URL (Monster.com)
Budweiser (Jake): No engagement
Race To Witch [...]
PR Fail: 11 Ways AMC Could Have Avoided The Mad Men Twitter Flap
By this time, you’ve probably heard about the AMC-Mad Men-Twitter flap. If not, check out Jennifer Jones’ SpeakMediaBlog for an explanation and update.
Basically, someone started tweeting as Don Draper, the protagonist of Mad Men – a popular show on AMC. He’d say smarmy things and recommend Scotch in the afternoons (ok, the mornings too). Then [...]




