The header graph above illustrates a curious trend I’ve seen regarding advertising/marketing over time. It’s no surprise that our attention

I was figuratively punched in the gut by one part of Joshua Ferris’ And Then We Came To The End,

As you plan for Christmas, Hanukkah, or other holidays this season, you might have a marketer, writer, or advertising person

Is the concept of the Big Idea dead in advertising? How much has the internet and Web 2.0 specifically altered