Is the concept of the Big Idea dead in advertising? How much has the internet and Web 2.0 specifically altered
Advertising, Books, Communication, Godin, Seth - Meatball Sundae, Marketing, Ogilvy, David - On Advertising, Online marketing, Social Media, Web 2.0 | 6 Comments » | Tags: Advertising, cereal, Communication, David Ogilvy, Godin, idea, ideas, Marketing, Ogilvy, Online marketing, Seth Godin, Web 2.0
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