Online marketing can be very useful, but when does it become a time suck? Are there industries where online marketing is more likely to fail? Or are any potential failures just the result of bungled efforts?
I recently read this article about an author’s problems marketing her novel online: One Author Speaks Out About The Bad [...]
Posts Tagged ‘promotion’
7 Ways Authors Can Avoid Being Scammed By Online Book Promotion
My 2009 Blogging Resolution: More Providing, Less Promoting
I disappointed myself last week.
It was as simple as a reminder in my Outlook: “Check this out and do the usual.” I was referring to The Shorty Awards, another vaguely worded contest to feature the world’s “Top Twitterers.” It was just one more made up PR stunt where I hoped to get some traction and [...]




