Posts Tagged ‘Usability’
22
Aug
2008
Information architecture isn’t enough. Sure, it’s important – I gave some tips just two weeks ago – but it’s not
Business, Communication, Forrester, Marketing, Online marketing, Social Media, Usability, Web 2.0 | 4 Comments » | Tags: Adaptive Path, design, engagement design, Forrest Research, IDEA 2008, Information Architecture, interaction design, interactive design, Social Media, Usability, user experience, Web 2.0
5
Aug
2008
Information architecture isn’t sexy. In fact, good information architecture (or “IA”) shouldn’t be something your website visitors even notice. Information
Barlow, Janelle and Claus Moller - A Complaint Is A Gif, Books, Business, Communication, Marketing, Online marketing, Usability | 3 Comments » | Tags: Business, design, IA, Information Architecture, Usability
13
May
2008
Last week, a lot of you read my guest post about the ROI (return on investment) of social media. There
Communication, Forrester, Marketing, Online marketing, ROI, Research, Social Media, Usability, Web 2.0, user generated content | 3 Comments » | Tags: Facebook, Forrester, Marketing, MySpace, Online marketing, Research, ROI, Social Media, social technographics, Usability, Web 2.0
21
Feb
2008
Someone lied to you if they told you statistics were boring. Website metrics show just how your audience is using
Advertising, Communication, Marketing, Online marketing, ROI, SEM, SEO, Search, Usability, Web 2.0 | 2 Comments » | Tags: analytics, bounce, bounce rate, Communication, Marketing, metrics, Online marketing, ROI, Search, SEM, SEO, Usability, Web Analytics
27
Dec
2007
If Web 1.0 – typified by online newspapers and emails – was about one to many content production, and if
Advertising, Books, Communication, Companies, Marketing, Microsoft, Online marketing, Usability, Web 2.0 | 4 Comments » | Tags: Advertising, Amazon, Barnes & Noble's, browser, browsers, choice, Converse, Cookies, customization, Facebook, Friendster, internet, Marketing, MySpace, Nike, Online marketing, online retail, online shopping, personalization, Powell's, Sean John, SecondLife, Simple, targeting, TheKnot, Usability, Web 1.0, Web 2.0, Web 3.0, World of Warcraft
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