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Posts Tagged ‘video’

7 Ways Hulu Can Benefit From A Freemium Model

This week I’ve been positing a theory to you folks: That the new creativity is ideally expressed through a freemium business model.
And today, I’d like to apply this theory. Let’s kick this idea around:
I believe a freemium model would best suit video sites like Hulu and others, rather than a traditional “subscription” model where some [...]

Nothing Funny About A Good Online Video Business Model

In their new September issue, Fast Company magazine features a fascinating story about the comedy web video business and how it’s almost impossible to make these websites profitable.
They lay out many of the current business models, but I think an addendum is useful. In this post, I will outline a mindset that hurts that industry, [...]