Posts Tagged ‘web content strategy’

6 Jun
2010

What is content strategy and why should I care?

You’ve heard about content strategy, but aren’t exactly sure what it is. And you don’t know exactly how it fits

Business, Content Strategy, Marketing, Online marketing, Podcast, Strategy | 3 Comments » | Tags: , , , , ,

19 Oct
2009

Who Guards Your Website Content – The Marketing Minute #1

I’ve just started reading Kristina Halvorson’s Content Strategy for the Web (review forthcoming). She contends (and I wholeheartedly agree) that

Business, Communication, Marketing, Online marketing, Podcast | No Comments » | Tags: , , , ,

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