I have been trying to figure out why WIRED’s cover story on Julia Allison incensed me so much.
You won’t find me bashing Paris Hilton or her ilk on this blog. As someone who barely watches TV, her brand of reality-show insta-celebs barely register on my consciousness. However, I do dwell in the PR world, the [...]
Posts Tagged ‘Wired’
Sometimes Breasts Aren’t Enough, Julia Allison
Online Life Game Amalgamations – Marketing To Detectives
Have you ever played an ARG? You might have and never known it. And it could be the most addictive thing in marketing in the last few years.
ARG stands for “Alternate Reality Game”, as written about in the January issue of Wired magazine. Just this past weekend, I stumbled upon one while trying to figure [...]




